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Larry Casual: Modern African Man

Larry Casual Modern African Man Collection

Larry Casual, an Ugandan luxury brand, is celebrating the modern African men with their latest campaign.

The Creative Director of the brand states that the modern African man is a lover of all things bright, bold and colorful. Hence, those elements were used to piece the collection together. With a careful balance of both bright and muted looks, the collection caters to all men, the conservative ones inclusive.

The campaign features an offering of suits; the traditional ones being a perfect choice for grooms, while kaftan suits cater to the wedding guests. The Larry Casual man is unapologetically African and as his way of standing out.

Take a peek at the collection’s lookbook:

Curated from BellaNaija.

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